I’m Jennifer, a Digital Art Director in New York, creating fashion and e-commerce campaigns and websites for brands with something to say.
Digital Art Director at FullBeauty Brands, leading campaigns for FullBeauty Outlet, OneStopPlus, and Intimates For All. Independently, I design Squarespace sites and brand systems for publishers, wellness brands, and creatives.
Client · Year. Independent · 2026
Web + Art Direction. Jennifer Jimenez
Social Strategy. Amaya Morales
For Cowry Halls Publishing, I developed a cohesive visual identity across web, email, and social, inspired by its focus on Afro-Latin heritage and spiritual storytelling. I used AI to explore imagery and art direct scenes, refining composition, lighting, and styling to create a warm, unified brand experience.
Brand· Year. FullBeauty Brands · 2022–Present
Web + Art Direction. Jennifer Jimenez
As a Digital Art Director for OneStopPlus, I translate marketing goals into engaging creative across email, homepages, social, and digital campaigns. I lead the process from concept through final execution, balancing brand storytelling, clear offers, and thoughtful design while collaborating with marketing, merchandising, and design teams.
Client · Year. Independent · 2026
Web + Art Direction. Jennifer Jimenez
Social Strategy. Amaya Morales
For Spiritual Alkymi, I developed branding that extends Cowry Halls Publishing’s visual identity into a distinct spiritual space. Warm tones, expressive typography, and intentional imagery connect the two brands while giving Spiritual Alkymi its own voice rooted in ritual, heritage, and personal exploration.
For FullBeauty Outlet, I create digital campaigns that bring value-driven fashion to life through bold typography, clear offers, and engaging imagery. My work spans email, homepage, and promotional assets, balancing the excitement of discovering a great deal with a cohesive, easy-to-shop brand experience.
Brand· Year. FullBeauty Brands · 2022–Present
Web + Art Direction. Jennifer Jimenez
Brand· Year. FullBeauty Brands · 2022–Present
Web + Art Direction. Jennifer Jimenez
I create email, web, and social campaigns for Intimates For All, pairing inclusive imagery with thoughtful design that celebrates comfort and confidence. I also use AI to explore photo concepts and refine poses, styling, and backgrounds, guiding each shot to align with the brand’s visual direction.
Let’s create something
worth seeing.
Contact
Available for Digital Art Director opportunities, creative collaborations, Squarespace projects, and select freelance work.
New York City
Jenjim.design@gmail.com